By Rob Sutter


When discussing the most overlooked social media websites today, Google+ is likely to rank highest. Internet marketing companies will tell you that despite this reputation, Google+ is nothing short of effective long-term business endeavors. It's simply a matter of how you choose to use this site. If you'd like to get the most out of this social network as possible, start by heeding the following do's and don'ts.

DO utilize the features that Google+ has to offer. Google+ is not unlike other social media platforms in the sense that it comes packed with various features. Authorities such as fishbat.com will agree, seeing as how users will be able to message people privately, send emails, and even create spreadsheets in their browsers. In order to get the most out of Google+, it's in your best interest to maximize these types of features.

DON'T think that hashtags don't matter. On Google+, you'll find that hashtags are nothing short of effective. When creating content on this social media network, you'll want it to be searched for. With this in mind, you should know that hashtags make this possible. As long as the tags themselves are relevant to the content that you're posting, you'll be happy to know that more people will see what you have to offer.

DO focus on community engagement. Google+, and any social media site for that matter, rises and falls based on how engaging it is. Fortunately, this site comes with a number of communities that are both created and joined. Internet marketing companies will stress the importance of becoming engaged, not to mention creating your own community that you can moderate. In order to maximize Google+, you must stay active.

DON'T assume that links are unimportant. In the digital age that we live in, links mean everything. Let's say that your company or brand is on Facebook, Pinterest, or other social media platforms. On your Google+ account, you should include these links so that others can see them. In addition, you'll be able to acquire a slight SEO boost due to the additional links. On Google+, and other websites for that matter, links hold power. It would be a mistake to waste it.




About the Author:



Axact

Money Making

I am passionate about educating university students about money and careers, and have been doing so since 2007. I see the same confusion and mistakes being replicated every year. The way I help is through Save the Student. I'm always on the look out for new contributors, so get in touch if you're wanting to get involved! Aside from the site, my main interests are travelling, writing, photography, webdesign, sailing, football and cycling.

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